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FashionTHE BEST APPROACH IS HEAD-ON: THE MOST IMPORTANT INTRODUCTORY PIECES FROM…
…A Bathing Ape, or Bape, has had its grasp on the streetwear game for generations, dating back to the early 90s. Rappers like Kanye…
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FashionCULTED 101: TYLER, THE CREATOR’S CULTURAL TAKEOVER WITH GOLF LE FLEUR*
Tyler, The Creator ’s involvement with fashion has started from day one, with his streetwear-heavy looks to match those of Odd Future , the…
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Fashion, CultureAre you ready for the 2010s again?
…The picture felt like a nostalgic nod to the 2010s, to the golden age of the internet IT kid, when streetwear was the coolest…
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Fashion, CultureGET READY TO ‘PLAY IN THE OPEN’ WITH CANADA GOOSE, UNION AND…
…For the third year of the Canada Goose & NBA Collection 'Play in the Open' campaign, the duo are this time teaming up with streetwear…
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SneakersAre the BAPE x MSCHF Big Camo Boots this season’s most…
…Per A BATHING APE traditions, the Japanese streetwear label has stuck to its core aesthetic by decking the (what we call) Big Camo Boots…
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Fashion, CultureWHO IS HIDDEN NY? THE ANONYMOUS MOODBOARD
Hidden NY may well be the worst kept secret in the streetwear industry. An Instagram moodboard with a passionate following, the page shares aesthetically…
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Fashion, ShoppingBrands that are worth the hype: MSCHF House
…Korean label MSCHF House was founded in 2010 by best friends and fashion enthusiasts Jiyoon Jeong and Jieun Seo, who wanted to make streetwear…
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Fashion, MusicHellstar fans f*cked sh*t up on its latest drop
…While a relatively new addition to the streetwear world, this hasn’t stopped the label from amassing a swarm of followers. Releasing graphic-heavy…
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FashionMEET 1999 THE STUDIO: HERE TO CHALLENGE THE OUTDATED NORMS OF FASHION
…Based in Copenhagen, the brand combines the chic minimalistic style of its home city with an enhanced understanding of streetwear codes: working in futuristic…
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Fashion, CultureTHE BEST APPROACH IS HEAD-ON: HERE ARE THE MOST INFLUENTIAL PIECES…
From a band of misfit skaters to one of the world’s most dominant streetwear brands, Palace has evolved into what might be the…
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FashionInside Ib Kamara's FW24 vision for Off-White™
…Today’s collection felt like a Kamara-led combing of Virgil Abloh’s earlier streetwear endeavours reimaged on the runway. Stars were prominent throughout…
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Fashion11 CREATORS LEADING THE TIKTOK FASHION GAME
…From 90s aesthetics and streetwear fit ideas to the best thrifting strategies, check them all out below. PS: The videos may take a while…
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CultureProject X Paris shut down the city
…an explosive, and thriving, streetwear scene. At the centre of this scene is Project X Paris - the streetwear brand that has become ingrained within…
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FashionFootball, fashion, and UK rap: KidSuper Fall/Winter 2024
…These looks merged menswear staples with a streetwear sensibility — a signature from Creative Director Colm Dillane. Other outerwear additions included a collaboration with Canada…
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Fashion, CultureMOST READ ON CULTED 2021
…NO TOMMY, YOU DIDN’T INVENT STREETWEAR Following his bestowment of the Outstanding Achievement Award at the 2021 Fashion Awards, Hypebeast published an exclusive…
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FashionHow Blauer found its Seoul
…Capital Seoul is a major hub for experimental fashion, rich in innovative streetwear and clean silhouettes. From the finest Gorpcore and technical fits to…
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FashionRAUL LOPEZ: FROM HOOD BY AIR TO LUAR
…After co-founding Hood By Air, recognised as pioneer in fusing sports and streetwear with luxury fashion, Lopez went it alone in 2016 when…
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FashionBRANDS TO WATCH IN 2021
…Most recently, Serre collaborated with AWGE to create a limited-edition line, further pushing the brand into streetwear culture. [Embed: Instagram] https://www.instagram…
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Fashion, CultureHOW AIRBRUSHING DOGS LANDED CHITO A COLLABORATION WITH GIVENCHY
…The line automatically generated mass attention due to Supreme’s high significance to the streetwear community at the time. The collaboration included CHITO’s…
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Art, Fashion, CultureWHAT'S ALL THIS TALK ABOUT GVNMNT?
…Being a woman that wears a lot of men's streetwear pieces, although your brand is men's premium streetwear everything is unisex - was…