Image Credit: Moncler
Moncler has just released “Born to Protect”; the brand’s latest capsule collection in parallel with its sustainability plan. The collection coincides with three out of five sustainability acts Moncler has vowed to undertake; focus on climate action, enhancing diversity, fair sourcing, ensuring a circular economy and giving back to local communities.
The collection includes a men’s, women’s and children’s jacket made out of recycled Econyl nylon and is 100% Down Integrity System and Traceability (DIST) certified. The recycled materials used in the production of the jackets reduces CO2 emissions by roughly 40%, fulfilling their focus on the climate action principle. In addition, the use of Econyl ensures a circular economy by its re-use of old materials, as it is derived from ocean and land-based waste. Lastly, Moncler’s traceability system informs its clientele exactly where the materials originated from, completing the fair sourcing criteria.
The jackets come in a uniform all-black colourway. This choice of a singular colour was intentional, chosen to represent the universal appeal and necessity of sustainable action. The jacket also features the “Born to Protect” insignia on the left sleeve and on the inside.
Moncler continues to use packaging from responsibly managed forests and recycled paper, to further carry out its sustainability plan. The steps that Moncler has taken towards being eco-friendly are a great example of how a fashion brand can be environmentally friendly, whilst maintaining its luxurious quality. As of September 2020, Moncler has even been included as an “Industry Leader” in the Dow Jones Sustainability World and Europe Indices.
The fashion industry is one of the most polluting sectors. According to Business Insider, 10% of all carbon emissions are produced by the fashion industry. Furthermore, about 85% of used textiles go to waste, polluting the lands and oceans. Being aware of this, Moncler has taken incredible steps against climate change and for a cleaner future. Moncler has become a leading force, pathing the way in which fashion brands should act.
More on CULTED
See also: HOW TO DRESS FOR COMFORT SUSTAINABLY