Why Bottega Veneta‘s behind the new Magma book

Why Bottega Veneta‘s behind the new Magma book

by Robyn Pullen
2 min

Magma is more than a book; it’s a piece of society. Supported by Bottega Veneta – a luxury fashion brand widely recognised for its appreciation of the creatives, thinkers, and revolutionaries of the world – Magma is a book compiling essays and images from some of the greatest artists, writers, architects, filmmakers, sculptors, and photographers. 

Magma Journals / Bottega Veneta©

Featuring contributions from 18 artists, culminating in over 80 works of art and literary texts (many of them unpublished up until now), Magma is anticipated to display a thought-provoking and insightful array of manifestos, asking you to consider the notions of artistic expression and creation on a deeper level.

Magma Journals / Bottega Veneta©

Magma opens with a preface from Hans Ulrich Obrist, the artistic director at the Serpentine Galleries in London, which describes the intentions of the book, saying “Magma brings worlds into contact with other worlds.” It aims to transcend boundaries between artistic disciplines, countries, generations, the living, and the dead.

Magma Journals / Bottega Veneta©

The content of the book includes works from acclaimed creatives from across the globe, including Egyptian writer Alaa Al Aswany, Romanian artist Andra Ursuţa, Italian photographer Luigi Ghirri, French artist Sophie Calle, and many, many more. Bound like a book for annual publication, Magma is more than a book, it’s a rare object in an ever-faster paced society, supported by Bottega Veneta.

Magma is now available to pre-order on KD Presseswebsite.

More on CULTED

See: Bottega Veneta‘s new Sloan Street store is giving European summer

See: Air Afrique is launching with Bottega Veneta in its mission to uplift zine culture 

in other news

Comment

JOIN THE CULTED COMMUNITY TO GET THE LATEST ON FASHION, ART AND CULTURE