Trust us on this one, you won’t want to be reselling these pieces. Represent and StockX have collaborated on a four-piece capsule collection, and each piece is limited to 300 units making them a grailed item before they’re even released.
StockX isn’t just a place to exchange or sell pieces. It’s a worldwide platform that has attracted a community who knows what’s up in the sneaker and fashion realm, so it makes total sense as to why it’s linked up with Represent.
Together, the two have created a brand new edition of the cult-favourite Bully Sneaker in StockX’s brand colours Green/White/Grey. Founder and creative director of Represent George Heaton explains the shoe, saying “when [him and his brother Mike] saw the ‘chunky sneaker’ and ‘dad shoe’ silhouette arise, we took the Represent DNA and vintage skate inspired assets to create the Bully. The name adheres to the British Bull Terrier, as we birth each shoe with a specific name”.
As well as the shoes, the collaboration also includes a hoodie in Off Black and two t-shirts, one also in Off Black and other in Flat White. Each piece features subtle co-branding on its front, while the back reps a graphic illustration of the Bully’s construction. On top of the pieces only being made in 300 copies, each one has been uniquely numbered, making them even rarer and more exclusive.
Chief marketing office of StockX Deena Bahri spoke on the collab, saying “Our partnership with Represent, a brand that has made its mark on current culture, allows us to not only collaborate with a like-minded company that places a huge importance on community, but also provide our customers around the world with exclusive access to sneakers and apparel that are designed with self-expression at the core”.
If you’re trying to cop a 1-of-300 piece, check out StockX’s website on July 24, and Represent’s website as well as StockX’s Soho, London store on July 26.
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