Here’s what’s going down at Paris Fashion Week this season

Here’s what’s going down at Paris Fashion Week this season

by Juliette Eleuterio
12 min

Ah Paris Fashion Week, the last leg of what feels like both an eternity and a split-second of a styled-out whirlwind. They say keep the best for last and considering PFW’s heavy schedule, they might be onto something. There’s your usual French big names returning to the schedule like Saint Laurent, Balmain and Louis Vuitton, and international favourites like Miu Miu, Rick Owens and Acne Studios. Basically, lots to look forward to, and we’ve collated some shows you should definitely tune in to (and that we’ll be covering of course).

Peter Do – 26/09 (10 a.m. CET / 09 a.m. BST)

The prodigy of fashion Peter Do makes a return with his eponymous brand after showing his debut collection under Helmut Lang. Whether you loved or loathed that show, Peter Do (the brand) continues to rise the ranks with its monochromatic palette and collections that challenge the way we view traditional dress. If Do does what he’s been Do-ing, the reviews will keep on raving.

Peter Do ©
Dior – 26/09 (2:30 p.m. CET / 12:30 p.m. BST)

Last season, Dior’s womenswear department run by Maria Grazia Chiuri gave us a bigger-than-life custom sculpture and an Édith Piaf soundtrack. As Chiuri is known to do, she will probably take inspiration from a famous historical woman or group of women. The question is who? Amelia Earhart? Simone De Beauvoir? Maybe even Joan of Arc?

Dior ©
Saint Laurent – 26/09 (8 p.m. CET / 7 p.m. BST)

Someone once said “some people just have names to work in fashion, like Yves Saint Laurent” and honestly we haven’t been able to stop thinking about it. The legacy of the legendary designer keeps on living under what is now branded as Saint Laurent. Anthony Vaccarello has been leading the Maison since 2016, constantly reinventing classic Parisian chic-ness.

Saint Laurent ©
Acne Studios – 27/09 (6:30 p.m. CET / 5:30 p.m. BST)

There’s no one doing it quite like Acne Studios. The Swedish-born brand is spotlighted this season thanks to a highly successful campaign that featured the Jenner model (according to some of you at least), Miss Kylie Jenner. Odds are she’ll definitely be in attendance but we’re still hoping she’ll actually walk the show rather than her usual front row appearance.

Acne Studios ©
Balmain – 27/09 (8 p.m. CET / 7 p.m. BST)

Our thoughts and prayers go out to Olivier Rousteing and the whole Balmain team this Paris Fashion Week, as their studio was broken into and their collection stolen. While there hasn’t been any updates on this theft investigation, the creative director put out a statement saying he and his team will continue working hard to meet their deadline, remaining on schedule. The show must go on!

Balmain ©
Givenchy – 28/09 (3:30 p.m. CET / 2:30 p.m. BST)

Matthew M. Williams gave us bags for days and reimagined suits for the menswear show that took place last Paris Fashion Week in June. We can expect a continuation of that wardrobe for Givenchy’s SS24 womenswear show, so get ready for trippy garments that subvert traditional design methods and options for day and night-time of Givenchy shenanigans.

Jack Chipper for Culted ©
Rick Owens – 28/09 (5:30 p.m. CET / 4:30 p.m. BST)

Are you ready for Rick day? This is the one all your Opium friends will tune into, as the Dark Lord rises from his ashes (his Concordia, Italy villa) to showcase his SS24 collection. After a short stint of colourful clothing, Rick Owens returned to a basically all-black colour palette for his menswear show in June. Surely, the womenswear offering will follow suit.

Rick Owens ©
Loewe – 29/09 (11:30 a.m. CET / 10:30 a.m. BST)

Loewe is the hottest brand right now – literally, Lyst said so. If there’s one thing to expect from Loewe it’s the unexpected. Jonathan Anderson’s whimsical mind could take us anywhere (those JW Anderson clay looks at London Fashion Week was quite something). The previous menswear collection played on garment construction and proportions, something that could very well be carried over and exaggerated in this womenswear show.

Loewe ©
Issey Miyake – 29/09 (1 p.m. CET / 12 p.m. BST)

When you attend an Issey Miyake show, you’re not attending a regular fashion show. What it really is is an artistic performance that extends the craft that goes behind the famed pleated brand. Satoshi Kondo has been leading the brand since 2020, giving us a perfect example on how to reference and honour the designer that came before while still injecting his own sense of style.

Issey Miyake ©
Coperni – 29/09 (8 p.m. CET / 7 p.m. BST)

The spray-painted Bella Hadid dress, the cyber dogs… Just about anything is on the table when it comes to Coperni’s stunts. The real stunt would be no stunt though, if Coperni wants to avoid being boxed into a shock-value first, collection second type of brand.

Coperni ©
Vivienne Westwood – 30/09 (1 p.m. CET / 12 p.m. BST)

This will be the second collection by Andreas Kronthaler after the passing of the iconic Vivienne Westwood. Here’s to hoping tissues will be made readily available as we reckon more than just a few tears will be shed. Kronthaler has already worked very closely with Westwood herself (and was her partner for over 30 years) so we know the British brand is in good hands.

Vivienne Westwood ©
Alexander McQueen – 30/09 (6:30 p.m. CET / 5:30 p.m. BST)

Another of the big British brands will be showing at Paris Fashion Week, also void of its original namesake founder. The Alexander McQueen show this season will be heavily watched worldwide, as it will conclude Sarah Burton’s time as a creative director. For her final collection, she might go the retrospective route or give us a last take at her interpretation of the McQueen brand.

Alexander McQueen ©
Balenciaga – 01/10 (11:30 a.m. CET / 10:30 p.m. BST)

Demna’s Balenciaga has taken a stark right turn ever since those images came out and that scandal has put him in hot waters – though the new direction seems to be more appreciated despite the ongoing hate. Muted, toned down and focused on whatever everyone tunes into fashion week for, clothing, is what we’re expecting from Balenciaga.

Balenciaga ©
Y/Project – 01/10 (7:30 p.m. CET / 6:30 p.m. BST)

It’s going to be a busy week for Matthew M. Williams, who will also be presenting Y/Project’s SS24 collection on top of Givenchy’s. There’s always something quite fun about Y/Project, deconstructing and reconstructing classic silhouettes and adorning them with graphics that propels it into the modern day. For this season, we’re expecting nothing less.

Y/Project ©
Louis Vuitton – 02/10 (2:30 p.m. CET / 1:30 p.m. BST)

Ever since Pharrell has been appointed as creative director of Louis Vuitton’s menswear department, a shadow has been casted on Nicolas Ghesquière – and it really shouldn’t be. Ghesquière has been at the helm of the brand since 2013, continuously reinventing the brand. Last season, he gave us a love letter to Paris through sights and sounds, and while we doubt the reference will be so literal this season, the French capital will find its way in the collection, and not just by hosting the show.

Louis Vuitton ©
Miu Miu – 03/10 (2 p.m. CET / 1 p.m. BST)

All the girlies love Miu Miu. Miuccia Prada’s girl-coded venture has seen famed stylist Lotta Volkova join the team for the past few seasons, elevating the brand to new heights. We saw an intentionally dishevelled librarian last season. It’s a play on traditional beauty norms that Miu Miu always seems to ace, and will surely continue to this Paris Fashion Week.

Miu Miu ©

More on Culted

See: Everything you might have missed at Milan Fashion Week SS24

See: Gucci SS24 by Sabato De Sarno is a powerful statement of authenticity

in other news