Who to watch this Milan Design Week, from Bottega Veneta to Stone Island

Who to watch this Milan Design Week, from Bottega Veneta to Stone Island

by Robyn Pullen
6 min

Whilst Salone del Mobile and Milan Design Week obviously prioritise design, each year we see different brands, institutions, and designers play with tech, cars, fashion, and more. Essentially, Milan Design Week is about more than design: it’s about innovation. Here’s our roundup of the truly innovative shows, installations, and events this Milan Design Week 2024 you need to keep an eye out for, and why.

Design Ancora by Gucci

Gucci Design Ancora is been hosted at its flagship store in Milan as part of Milan Design Week, showcasing a variety of luxury, Italian design pieces from the brand. With five special-edition pieces from the brand, the installation will house the everything from avant garde side tables to the plush, leather, cranberry-red sofa your living room’s been craving.

Materials Matters by ECCO

ECCO is debuting at Salone this Milan with an immersive exhibition entitled “Material Matters.” Hosted at 10 Corso Como’s Capsule Plaza, the exhibition is organised by ECCO, ECCO Leather and At.Kollektive and takes attendees on a sensory journey through the versatility of leather and PU. In an era when our approach to materials is growing ever more environmentally sensitive, ECCO is merging art, technology, and craftsmanship to prove leather’s capability in the design world.

Prototype Research Series 08 by Stone Island
Stone Island©

Stone Island is hosting an exhibition of 100 pieces at Milan Design Week, to showcase its Prototype Research_Series 08 Multitiaxial Project. The exhibition will feature garments born from research and experimentation projects that haven’t yet been industrialised, using techniques from multiple sectors to create clothing. 

Terminal 02 by Samuel Ross and Kohler

Kohler and Samuel Ross are uniting this Milan Design Week to unveil an immersive artistic installation entitled “Terminal 02.” Inspired by the impact of flowing water, the experience will be hosted at the Palazzo del Senato and invites audiences to witness a maze of industrial pipes and see the ways water flows in different ways.

1st by IKEA

IKEA’s inspiration for its Milan Design Week exhibition is “my first place,” the experience of moving out for the first time and establishing a new “home” environment of your own. Showing at the industrial space of the Padiglione Visconti, IKEA’s “1st” exhibition connects its visitors through the languages of music and design. 

“On the Rocks” by Bottega Veneta
@kjlukasik ©

Luxury fashion House, Bottega Veneta is partnering with Cassina and Fondation Le Corbusier for a presentation entitled “On the Rocks” this Milan Design Week. The large-scale installation hosted at Palazzo San Fedele continues the story started at Bottega Veneta’s Winter ’24 show, blending custom pieces of wood-work inspired by the wooden whiskey box that Le Corbusier found washed on the beach, joined by a new limited edition in signature Bottega Veneta leatherwork.

An Invitation to Dream by Moncler

Moncler has transformed Milan’s Milano Centrale railway station in the city’s centre into one of the world’s largest public galleries for Milan Design Week 2024. The immersive photography show hosted by Moncler showcased portraits of a variety of different creatives, including the likes of Daniel Arsham, Rina Sawayama, Isamaya Ffrench, and more.

Rude Arts Club by Faye Toogood
@t_o_o_g_o_o_d ©

Rude Arts Club by British artist Faye Toogood is hosting an immersive installation, with different pieces of furniture set across a house filled with unique rooms. Rugs, paintings, lamps, and daybeds are dotted throughout the space, to be viewed and enjoyed by the installation’s attendees. Plush, elevated, and luxurious are all words that could be used to describe Rude Arts Club at Milan Design Week.

Featured image via Stone Island©

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