KNWLS was standing on business for Fall/Winter 2024

KNWLS was standing on business for Fall/Winter 2024

by Ollie Cox
2 min

KNWLS is that girl of the London Fashion Week schedule, achieving “It” status with an ever-increasing list of A-list fans. But beyond the online noise and hot-girl hype, Charlotte Knowles and Alexandre Arsenault-headed label cook up a womenswear storm with its texture-focused, sensual reduction.

This season, the KNWLS woman is fiercely herself, exuding an unbothered, extroverted energy. Out of the gate, we saw an off-white figure-hugging dress accessorised with chunky silver jewellery, designed by New York-based designer Arielle de Pinto, injecting a punk-like attitude into more muted looks, reflecting Arsenault’s hardcore and post-punk influences.

Later we high-necked, long-sleeved tops in light brown, white and black, loosely knitted together, and also applied to tops of the same construction, where an asymmetrical neckline exposed its wearer’s shoulder. Later looks continued the brand’s signature body-con beauty into a pared-back grey dress, where fun, black fury boots offered playful contrast. For Fall/Winter 2024, the brand crafted a wide-calf stiletto with a threatening jag toe. 

KNWLS’ cool-crowd-approved arm candy, the Razr bag, accessorised numerous looks, including its signature flared leggings, tops, and bralettes. These brand staples blend lingerie-leaning designs with its feminine ready-to-wear offering, and we can’t get enough of it. 

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High-necked jackets were cut close to the waist and arrived in deep brown wool and stoney denim. These luxury fabrications were integral to the brand’s Fall/Winter Collection and spoke to the forward-thinking vision of KNWLS. “This season, we really wanted to take the brand to the next level in terms of maturity. We wanted to make sure it felt very understandably luxurious. We used cashmere wool and very special leathers, and there was a lot of knitwear and wool, and the combination of materials felt lux to us,” Charlotte told us after the show. 

Toying with texture is tied to the KNWLS brand, and for Fall/Winter 2024, we saw a camouflaged top and skirt combo that did anything but blend in. Instead, it was rendered with pinate-style sequins that rustled with its wearer, elevating combat-style prints with a fashionable fearlessness, closely followed by a deep green iteration. Charlotte described the approach to the collection as “quite demur, with like beiges and nudes and dark browns, but we also really wanted to have these really unexpected pop colours mixed in, like a really acid yellow and a really intense green.”

KNWLS Fall/Winter 2024 was a future-looking energetic display where extroversion was found in empowering designs and luxury fabrications that we won’t be forgetting in a hurry. 

More on Culted 

See: For FW24 Saul Nash said “I’m inviting you to the club”

See: Aaron Esh brought it home for Fall/Winter 2024

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