Kidsuper is always a Fashion Week wild card, and this season in Paris creative director Colm Dillane gave us a trip… or rather a theatre performance that, nonetheless, took us on a trip and gave us insight into how the designer’s own brain works.

If theatrics have found their way into every fashion show, Kidsuper’s SS24 is the epitome of it. Surreal, out of this world and truly a new take on what a fashion show can look like, Dillane took over a theatre stage for SS24. With a play divided into acts, the show was chaotic, which is exactly what the process of art making is, at least that’s how Dillane experiences it.

From ideation to bringing that idea to life, Dillane took us on a deeply personal journey that was accompanied by a blue-ink stained trench coat, an over-the-top two piece white dress, with its skirt featuring 3D noses and mouths, bleached green trousers and a black suit with beige detailing to resemble a mannequin’s body. And while we can’t get over the clothes, that’s not really what the show was about. 

With models dancing, acting and performing, we got a step-by-step guide to the designer’s way of working: step 1, enter brain; step 2, gather disconnected thoughts; step 3, start processing thoughts; step 4, thoughts start racing, organisation begins; step 5, the game begins; step 6, the thoughts start controlling themselves; step 7, surreal daydreaming starts; step 8, clean up thoughts; step 9, ready to present the idea; and step 10, present the idea. Just the thought of this whole SS24 presentation coming about seems even more of a whirlwind than the show itself.

While you’ll have to watch the whole thing to even get a picture of what Dillane is one about, one of our favourite segments was one that dealt with thoughts of doubts. To illustrate this, the designer put on a riff of a classic corny TV game show, here titled “Whose idea is it anyway”. Nine players were seen sitting on a multi-level massive orange box, while a presenter took the mic to comically present the game, poking fun at the concept of originality.

If Colm Dillane’s process of idea to production is a chaotic mess, the actual show ended up being chaotic in its own right, but with a sense of genius that Kidsuper also treads on.

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See: ALL THAT GLITTERS IS LOEWE: KEY PIECES FROM LOEWE’S SS24 MENSWEAR SHOW