Frank Ocean, the singer who’s been on a hiatus for three years, has actually spent his time designing and trademarking, as he announces the launch of his luxury brand Homer.
Homer will be “carving history into stone” with its debut 25-piece collection which focuses on luxury jewellery and silk scarves, all handcrafted in Italy. The pieces are said to be made out of “18K gold, recycled sterling silver, hand-painted enamel, and American lab-grown diamonds”.
To celebrate his new venture, Ocean recently gave his first interview in two years with Financial Times, in which he stated naming his company Homer in clear reference to the infamous Greek author of The Iliad and The Odyssey, but also because “it was five letters and the dot com [name] was free”.
On a more serious note, the artist also took to his Instagram story to state “Hand on my heart, this project has kept my mind moving and my imagination turning throughout it all. All of my work now is dedicated to my family. Everything. My hope is to make things that last, that are hard to destroy, set it in stone”. We’re glad to see Ocean channeling the love he holds for his family into art, considering the tragic news of his brother’s passing last year.
But that’s not the only thing Ocean has been cooking up for us. Images in Homer’s catalogue show reveals Prada products, possibly hinting at a collaboration between the two. Though, the information is still scarce as no co-branded items can be spotted. Considering Frank Ocean’s previous work with Prada, including shooting several campaigns and wearing the Italian brand to the Met Gala, a collaboration seems right up both parties’ alleys.
So far and sadly enough, Homer products will only be available in a New York retail outpost on August 9, either by appointment or walk-in.