The official website for Kanye West's brand - Yeezy.com - has officially been shut down (and we're ngl, it's about time). Since the 2025 Grammy Awards, where Kanye West - formerly known as Kanye West - attended with his wife Bianca Censori who was dressed in an extremely controversial "Yeezy Couture" look, the American rapper seems to have been spiralling on social media, only doing more and more shocking things. Looks like he's finally seeing some repercussions.
After the expected outrage at Bianca Censori's Grammys fit (and the speculation by social media lip readers that she wasn't entirely into wearing it) Ye came under fire last Monday night, and he didn't respond to it particularly well, first taking to his own IG to berate people commenting under his posts, and then heading to X to continue the tirade.
You probably saw the antisemitic, hateful comments Ye was putting out on X over the weekend, attacking the Jewish community (and plenty of other people caught in the firing line) over the weekend. Then, on Sunday night, Ye followed this up with an ad during the Super Bowl that directed people to his brand's website, Yeezy.com. What people found when they hit up the site, they found only one item for sale: a t-shirt bearing a sw*stica on the front.
Now, two days after the tees went up on Yeezy's website, the entire site has been taken down, with the note that "this store is unavailable." Well, we've gotta say: it's about time Ye suffered some consequences for his actions.
Featured image via Henry Hwu©
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