The Launch Of The Institute Of Digital Fashion.
Music by: Cabaret Nocturne – Trick or Acid.
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With the rise of digital fashion, Digi-Gxl has teamed up with CommuteEAST to launch the Institute of Digital Fashion.
The institute is a creative studio delivering strategies and products that harness the power of the digital landscape.
Co-founder Cattytay said “the digital fashion products that we create are far greater than just simple 3D models. Not only do we have the craftsmanship to visually imitate garments, but we also have the expertise to produce digital products that actually function, respond and behave as they would in physical spaces.”
Co-founder Leanne Elliott Young added that “we’ve seen the adoption of digital communication within the fashion industry peak due to the pandemic, and with this comes the opportunity to create and showcase engaging and diverse digital strategies that will sustain and inspire post Covid-19.”
The institute will also focus on utilising digital advances to drive inclusivity in the industry.
It aims to “challenge the hierarchical system of a fashion show” by supporting LGBTQIA+ and typically disenfranchised communities, which includes digitally casting models of all gender, size and race.
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