Cultural currency is a lucrative commodity and Internet Money Records is sitting on a treasure trove. On their now six-year quest for coin, Internet Money are reaching greater heights and deeper riches throughout its dogmatic journey for international production dominance. The LA-based creative collective might just be the most influential puppeteer in the production game today, having their hand in a heap of 808 soaked singles to top the charts in recent years. This rag-tag team of vocalists, visionaries and powerhouse producers have cut tracks and made stacks alongside artists like Juice Wrld, Trippie Redd, NBA Youngboy, Gunna & Don Toliver.
However, looking beyond the flashy features list, the ins and outs of Internet Money are formed on more moralistic foundations than may appear at first glance. The group also functions as a marketplace medium & producer union to educate budding purveyors of premium productions on the less illuminated elements of the industry. The heavy hardrive of Internet Money’s back catalogue has gilded the group with a unique reputation for identifying talent, ultimately allowing them to become known as a must-stop shop for selling inventive sonics in a room full of experts. But how exactly did Internet Money come to be?
Well, it all began in 2016 when the group’s founder, Taz Taylor, turned a $250 check for his first beat sold on Twitter into a top tier placement as a producer for Trey Songz & Desiigner. These compulsory cosigns codified into a signed publishing deal with Warner Chappell Music & Atlanta Records, ultimately forming a soured relationship that resulted in Taz defecting to TenThousand Project after a brief connecting journey through Interscope Records. TenThousand quickly realised Taz’s affinity for sifting the extra from the ordinary and allowed him and his co-founders Nick Mira & DT to begin acquiring talent for Internet Money.
TY Fontaine, Turbo & Lil Spirit swiftly joined the ranks as Internet Money’s first slew of artist signings back in 2019, mirroring the rising tides of talent assembling on the other side of the glass of the Internet Money recording studio. Multi-platinum producers CXDY, KC Supreme and MJ Nichols joined Grammy-nominated producer BOYBAND at the forefront of Internet Money’s stockpile of secret weapons.
Now that the roster was saturated with the exploits of experts, Taz and his talented team began cashing in on their cache of characters & creatives. Their first single as a collective titled ‘Somebody’ by Lil Tecca and A Boogie Wit da Hoodie racked up 160M+ streams, foreshadowing the fortunes that lay just over the horizon. Their second single, Lemonade (feat. Gunna, Don Toliver & NAV), needs little introduction given that it has garnered over 1 Billion streams and launched the near astronomical careers of all three named artists.
With singles reaching the top five on the official Billboard chart, Internet Money needed to capitalise and cement itself as a permanent force, not just a passing presence. Que B4 The Storm, the seminal release of the collective four-year road to riches, featuring an all-star assortment of artists like The Kid LAROI, Future, Swae Lee and Wiz Khalifa. Heavy 808’s strung beneath delicate flamenco guitar licks and bombastic vocals run throughout the album, keeping a fresh forward-facing audio template that neither overshadows nor overplays the individual aesthetics of the featured vocalists.
However, just like the album’s title would lead us to believe, B4 The Storm has proven to be a palette cleanser before the feast begins, rather than the cherry on top of a single-centric career. In the last year alone, Internet Money has worked alongside NBA Youngboy, Lil Uzi and 24KGoldn, signalling the storm has truly begun.
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