On Tuesday night, adidas and longtime collaborator END. Clothing hosted a dinner to mark their longtime partnership and latest collaboration. The collab saw the sneaker brand and streetwear giant “tie the knot,” joining forces to rework the GOATed Superstar Vintage and Japan OG.
The event was hosted in a modernized church in London, where a banquet style Malaysian dinner was served on three hyper-long zigzag tables (reflecting the adidas three stripe) with a bar ft. branded drinks. Up-and-coming South London singer Nia Smith (who’s becoming a go-to on the fashion event circuit) also took to the stage, where she performed some originals as well as Lauren Hill’s Ex-factor.
The sneaks themselves are minimal: one is rendered in cream and features netting and ribbon laces, while the other is black leather ft. white lace uppers. In a nod to tying the knot, the tongue is embossed with the age-old phrase “something old, something new, something borrowed and something blue.” The campaign was shot in Berlin and features five real-life couples: a literal ode to ‘tying the knot.’
You can cop the creps in all END. stores and online via END. Launches from Friday, 7th March, 2025.
Featured image via adidas ©
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