Festival season’s pretty much over, so it’s time to give credit where it’s due: Johnnie Walker was behind the scenes keeping the vibes at UK festivals high this summer. You’re probably wondering, how? Let’s list the ways.
This summer, Johnnie Walker Black linked up with 22 of the UK’s leading festivals, including Wireless, Latitude, Lost Village, Forwards, All Points East and more, to bring music lovers even closer to the action. With an aim of inspiring a global audience to “embrace resilience, creativity, and community,” Johnnie Walker spotlighted the sound of elite acts from genres like house, techno, garage, and more new artists unbound by traditional genre tags.
The brand curated specialised experiences at each festival they hit up for music lovers to enjoy, spanning everything from an on-stand DJ, to cocktail masterclasses, to merch giveaways and polaroid photography. And Johnnie Walker introduced their very own headliner, the Johnnie Walker Scotch Whisky & Lemonade pre-mixed cocktail can, a crisp, fizzy bev that’s perfect for the festival season and beyond.
Inside this summer’s festivals, Johnnie Walker teamed up with five music photographers to capture the elite vibes at each event the brand hit up, making sure that Summer 2025 will live on as more than memory. Swipe through the slides below to see some of Johnnie Walker’s highlights from this summer’s festival season.
Images via Cicely Grace shot at Wireless for Johnnie Walker©
Images via Yushy shot at Wireless for Johnnie Walker©
Images via Suede Baby shot at Forwards Bristol for Johnnie Walker©
Images via Karla Lisethe shot at Lost Village for Johnnie Walker©
Images via HAM-GAL shot at APE for Johnnie Walker©
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