With Pop-ups Set To Be Everywhere Will You Be Visiting?
Music by: Simon Sizer – Aethra. Image credit: Brad Dickson, Louis Vuitton.
It’s CULTED with your 60-second NEWSBLAST.
Are you guys a fan of pop-ups? Well, if the answer is yes you might be in for some good news!
Pop-up stores have been a huge success in recent years as drop culture continues to grow. Off-White, Comme Des Garçons and Colette are just some of the brands that have continuously set up temporary stores in cities across the world. Even Selfridge’s has dedicated spaces for pop-ups, making sure customers always have the chance to bag the latest drops from emerging designers, to big brands like Burberry.
Now, pop-ups are expected to be everywhere in the coming months. Why? Well, due to COVID-19 many brands remain uncertain about physical retail, and pop-ups provide the perfect opportunity to test the physical retail waters.
What’s more, as a result of the financial turbulence of recent months, thousands of brands have had to permanently close stores, giving rise to a host of empty retail spaces across the world. With landlords desperately trying to fill the spaces, pop-ups might just be the answer!
Are you hyped for a possible pop-up wave?
Let us know below.
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