SHUSHU/TONG reveals “The Nude” collection for SS24

SHUSHU/TONG reveals “The Nude” collection for SS24

by Ollie Cox
2 min

Shanghai-based label SHUSHU/TONG has revealed its latest collection, “The Nude” for SS24, inspired by photographer Helmut Newton’s iconic work “Big Nude,” which shows a woman wearing nothing but a pair of high-heels, in an expression of female power. 

“The Nude” is a central theme through SHUSHU/TONG’s SS24 collection, which examines the bareness beneath what we wear. The collection shows skirts emblazoned with the outline of underwear, as well as sheer dresses which reveal the garments worn beneath and Baby blue tops feature contrasting black bra-like detailing.

In a press release, we are told, “The introduction of bras and silk deep V-neck dresses attempts to break free from the constraints that have bound women, presenting intimate garments that blend beauty and desire, revealing an elusive and captivating sensuality.” 

Black and white hues dominated the display, where hybrid ready-to-wear items rode the line between underwear and outerwear, juxtaposing strength and sensuality. Solid black dresses were worn with tights and contrasted with looks that paired briefs and ruched hemlines with handbags as part of the feminine display. 

The collection focuses on hand-embroidered lace, which adorns the waist and wraps around the legs, adding a subtle contrast to bare skin in a way that invokes both sensuality and tension, finished with the brand’s classic bow elements. 

We also saw the introduction of the Pocket Bow handbag, which blends geometric structures with sleek handles and is adorned with oversized butterfly bow decorations, perfectly encapsulating the “feminine style with a twist “ that SHUSHU/TONG represents. 

SHUSHU/TONG SS24 continued Liushu Lei and Yutong Jiang’s purpose of designing clothes for the modern woman who dares to express themselves by wearing traditionally feminine designs worn in a contemporary and relaxed manner that strikes the balance between everyday wear and theatrically. 

Cover image Credit: @shushutong

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