Another Monday, another Briefing, except this week, we’ve got a London Men’s Fashion Week twist. This week, QASIMI’s SS24 show was created in collaboration with Sudanese artist Kamala Ibrahim Ishag. Outside of Fashion Week, adidas is starting a new chapter of its “The Originals Creator Network” educational program while David Koma’s PF23 collection gives us the chills, inspired by the cold region of the arctic.
LONDON MEN’S FASHION WEEK HAS KICKSTARTED, KIND OF
As you may have noticed, this Men’s season the London Fashion Week schedule is looking a little thinned out. With brands like Martine Rose and Daniel W. Fletcher choosing to show off schedule, the only show we’re really looking forward to is Saul Nash. Thankfully though, we’ve got the heavy-hitting cities of Milan and Paris to look forward to.
ADIDAS STARTS CHAPTER 2 OF ITS “THE ORIGINALS CREATOR NETWORK”
“The Originals Creator Network” was kickstarted last year by adidas to act as an educational program for young, London-based creatives. Now, the sportswear giant is back with its second instalment, which will offer 40 creatives the opportunity to work on two six-month long projects, which means receiving mentoring, participating in workshops and creative briefs led by industry professionals. The application process is now open until June 25, with the program set to start in July.
JORDANLUCA GIVES US THORNY SUNGLASSES
A few days ahead of its SS24 show taking place in Milan this year, JORDANLUCA are launching the ZP1 sunglasses first seen on its SS23 runway show. The sunglasses, which come in a black and a silver colourway, feature the “thorn” lens, a subtle detail found on the bottom frame that encapsulates the brand’s aesthetic. The new item is now available exclusively at Machine-A and on JORDANLUCA’s website.
DALA LAUNCHES ITS LIDO COLLECTION
The London-based conscious denim brand Dala is capturing the relaxed essence of the warm summer days with its new “Lido” collection. A new classic is introduced, the Lido jean, with a loose fit silhouette, curving at the top and finished off with an airy barrel leg. There’s also the Lido jacket, an oversized denim piece inspired by vintage trucker jackets. Both come in a “Salt” and “Tinted Canyon” colourway, now available on Dala’s website.
DAVID KOMA’S PF23 COLLECTION GOES ARCTIC
Icy-ready fits, big furry boots and a matching dress, David Koma is tapping the dangerous and fleeting beauty of the arctic region for its PF23 collection. This season, the designer tapped the female record-holder of the annual Iditarod Trail Sled Dog Race DeeDee Ann Jonrowe, inspired by her signature puffa pieces. Reimagining the polar uniform, David Koma gives us puffa dresses, maxi skirts and hooded jackets with crystal detailing reminiscent of the abundance of snow and ice found in the cold environment.
NIA ARCHIVES RELEASES HER NEW SINGLE
Titled “Off Wiv Ya Headz”, the British artist Nia Archives remixes Yeah Yeah Yeahs’ anthem “Heads Will Roll” with a drum n bass edge. She also dropped a music video to go along with the new club hit, which follows her around NYC. Nia Archives has been keeping busy this year, as the single comes after the release of this year’s EP “Bang Ur Head Against Tha Wall”.
RAPHA & PATTA ARE GOING CYCLING IN ITS LATEST COLLAB
Another collaboration out of these two, the British brand Rapha and Amsterdam-based Patta are back again with a cycling-ready sportswear collection. The cycling kit gives us co-branded shirts, cycling shorts, headwear pieces and socks, decorated with a cartoon reptile designed by Patta’s creative director Vincent van de Waal. The new collection, dropping later this month, is a step forward towards Patta’s very own Cycling Team.
QASIMI’S SS24 TAKES INSPIRATION FROM NORTH AFRICA
QASIMI may be London-based but its cultural heritage spans way further than that, with founder Hoor Al Qasimi turning to his Middle Eastern background to inform the brand and inspiration found in all parts of the world. For SS24, QASIMI has teamed up with Sudanese artist Kamala Ibrahim Ishag, with her artwork seen utilised across both men’s and women’s looks. Her 2016 “Composition” paintings could be seen on silk shirts and scarves, alongside QASIMI’s timeless, tailored pieces.
STUDIOFY7 X NEW BALANCE ARE BACK TOGETHER AGAIN
Following their link up on the 992s, StudioFY7 and New Balance get together for a remake of the 576s. Just like the previous one, this collaboration is simple, sticking to the basics of the shoe to create a timeless classic. The collaborative 576 takes inspiration from the Mediterrean sea with its blue-coloured “N” found on the upper, and the co-branded embroidery on the tongue. The rest of the shoe comes in an all-black visual, with hints of grey on the collar, with a drop date set for June 23 on StudioFY7’s website.
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