female gender equality poster

FEMALE-FOUNDED START-UPS OUTPERFORM MALE COUNTERPARTS

FEMALE-FOUNDED START-UPS OUTPERFORM MALE COUNTERPARTS

by CULTED
1 min

Female-Founded Start-Ups Outperform Male Counterparts.

Music by: Octilary – Trap Beat.

It’s CULTED with your 60-second NEWS BLAST.

It’s 2020 and we still aren’t seeing gender equality in the workplace. In 2019, the gender pay gap in the UK was a whopping 8.9%, with men on average dominating the top positions and getting paid more for them. But thankfully, we are seeing a slight change in this.

According to a new white paper from the WestRiver Group, start-ups with gender-parity in their teams go on to become more profitable than those who don’t. Authors of the report stated that evidence“indicates gender-balanced leadership in venture partnerships positively correlates with superior financial performance over the long-term”.

The report also found that investments in companies with at least one female founder were valued “63% better than investments in all-male founder teams”.

This is good news for the fashion and beauty industries who are bringing female-fronted businesses to the forefront. The beauty industry has seen the likes of Anastasia Soare, founder and CEO of Anastasia Beverly Hills, create global business empires.

And these new statistics suggest that we will only see more female-fronted businesses flourish in the future.

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See also: RIHANNA MOVES BEAUTY INFLUENCERS INTO FENTY TIKTOK DREAM HOUSE

See also: KYLIE JENNER SELLS 51% OF KYLIE COSMETICS

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